Case Studies. When potential customers read business case studies (also called success stories), they can empathize with the challenges faced, thus stimulating interest in the offered solutions. Hoffman senior writers have developed hundreds of case studies for our clients. Following are a few examples.
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Sample Case Studies on Enterprise Software Solutions
Customer Relationship Management (CRM) Case Study
Enterprise Resource Planning (ERP) Case Study
Business Intelligence Case Study
Business Process Case Study
Service-Oriented Architecture Case Study
SAP Case Study
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Sample Case Studies for a Specific Industry
Health Care Case Study: Data Protection
Utility Billing System Case Study
Hotel Chain Case Study: Managed Hosting and Storage
Financial Services Case Study: Managed Security Services
Risk Assessment Case Study
Electric Power Technology Case Study
Environment Case Study
Energy Case Study
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Sample Case Studies for Small and Medium Enterprises (SME)
Hospital Case Study
Workers Compensation Case Study
Therapy Case Study
Case Study Articles
Despite the benefits that case studies offer, some marketing departments do not take full advantage of their potential. At the same time, poorly organized or written case studies reflect negatively on the organization. Hoffman addresses these and related issues in its four-part series of articles on case studies.
Top Seven Reasons to Write Success StoriesAddressing Common Objections to Writing Case Studies
How to Write a Case Study
Case Study Outline
A synthesized version of the content in these four articles, authored by Hoffman, appeared in a case study article in the 2006 issue of productmarketing.com.